Oscar Mayer’s Hydrating Face Mask Is Not Baloney (or Bologna)

Although Oscar Mayer’s iconic Wienermobile had its catalytic converter stolen a few weeks ago, that’s not the most surprising Oscar Mayer news in recent memory.

Meet (meat?) the official Oscar Mayer-branded bologna hydrogel face mask, which was such a hit last year that it sold out in a matter of hours. The attention-grabbing collab with Korean beauty brand Seoul Mamas initially caused Instagrammers to question whether it was a prank.

Infused with witch hazel and seaweed, the mask perfectly mimicked the slice of lunch meat you’d put on your face as a schoolyard gag, complete with bite marks around the mouth and eye holes. (The package came with a warning: “Do not eat the bologna mask. That’s what real bologna is for.”)

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