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Buying Guides

Latest: Advice, Tips and Resources

Article
Marketing vs. Mobile Marketing: Where, When and How to Use Them
By Jennifer Dublino | August 29, 2023

SMS marketing is text message marketing and mobile marketing refers to a multichannel digital marketing strategy. Learn how to use both marketing methods.

person carrying packed office belongings
Article
What to Include in a Termination Letter
By Skye Schooley | August 29, 2023

Check out these free templates to help you write an employee termination letter.

Article
How to Choose Payroll Software
By Nicole Fallon | August 21, 2023

Choosing the right payroll provider for your small business is crucial. Learn what factors to assess when selecting payroll software and services.

Article
Best Freelancer Websites for Finding Developers
By Mark Fairlie | August 18, 2023

Finding good help can be hard these days, especially in the development and engineering world. These sites can help you hire a freelance developer.

marketing analysts SEO
Article
The Small Business Owner’s Guide to Data Analytics
By Jennifer Dublino | August 17, 2023

Small businesses can use AI and machine learning to structure big data and gain valuable insights. Learn how to use big data for better decision-making.

Article
20 Features to Look for in a CRM
By Mark Fairlie | August 17, 2023

Many CRM platforms are available that promise to help businesses maintain customer relationships. Learn 20 crucial features your CRM software should offer.

Article
5 Metrics That Amp Up Agile Team Productivity
By Danielle Fallon-O’Leary | August 16, 2023

Agile metrics quantify human capital investments while keeping your team's learning journey clear of obstacles.

Article
Want to Boost Productivity? Start by Cleaning Your Office
By Julie Thompson | August 16, 2023

You can get more done if you keep your space tidy. Here are several regular practices that can make you work more effectively.

Article
What Is Channel Management?
By Jennifer Dublino | August 16, 2023

Channel management is finding the right marketing techniques and sales strategies to reach your target customers. Learn how channel management works.

Article
What Your Business Can Learn From Peter Drucker
By Jennifer Dublino | August 15, 2023

Peter Drucker was an influential management consultant whose theories are widely used today. Learn how Drucker's management theory can help your business.

Article
Pros and Cons of an Instagram Business Account
By Kiely Kuligowski | August 15, 2023

Do you need an Instagram business account? See how they differ from regular accounts and learn the pros and cons of managing an Instagram business account.

Article
Seeking Brand Advocates: How to Get Influencers to Market Your Product
By Jennifer Dublino | August 15, 2023

Influencer marketing can be an effective way to boost brand awareness and sales. Learn how to convince influencers to market your products the right way.

Article
The Hidden Ways Gender Bias Can Sabotage Recruitment
By Skye Schooley | August 10, 2023

Learn what gender bias looks like and how to avoid it in your hiring process.

busy office
Article
6 Steps to Improve Your Organization’s Performance
By Jennifer Dublino | August 10, 2023

Continuous improvement is crucial for businesses. Learn the types of organizational improvements and 6 strategies for improving organizational performance.

Article
Understanding How Staffing Agencies Work
By Patrick Proctor | August 10, 2023

Staffing agencies are a great way to find temporary workers. See if this is right for your business.

Article
How to Dissolve a Partnership Agreement
By Sean Peek | August 10, 2023

The end of a partnership is usually difficult for a number of reasons. Here's how to end a partnership on good terms.

Article
How the Self-Employed Can Make Roth IRA Contributions
By Dock David Treece | August 10, 2023

This guide explains how self-employed people can make Roth IRA contributions to save for their retirement.

Article
7 Medical Billing Tips
By Max Freedman | August 10, 2023

Streamline your medical billing process – and receive payment for your services faster – with these suggestions.

Article
Brick-and-Mortar vs. E-Commerce Stores: How to Leverage the Best of Both
By Jennifer Dublino | August 10, 2023

Brick-and-mortar and e-commerce stores have compelling benefits. Learn to leverage the best aspects of both to create an excellent customer experience.

Article
Switching CRMs? 4 Tips to Make It a Hassle-Free Transition
By Alex Haimann | August 10, 2023

Need a new CRM? Here are four ways to get the best one.

Article
Crystal Knows All: You’re Being Profiled
By Mark Fairlie | August 10, 2023

Crystal claims it can give you accurate personality insights on customers, prospects, candidates and co-workers to help you sell more and manage better.

Article
RFID for Retail: Know the Pros and Cons
By Joanna Furlong | August 09, 2023

RFID (radio frequency identification) can identify and track inventory. Learn how RFID is used in retail and what you need to know to use it effectively.

Article
Use PowerShell to Make WSUS Suck Less
By Adam Bertram | August 09, 2023

You can use PowerShell with Windows Software Update Services to work with servers and Windows clients.

Article
Managing Files Over SFTP With PowerShell
By Adam Bertram | August 09, 2023

Although native support for Secure File Transfer Protocol (SFTP) is not in PowerShell, by using a free module, you can retrieve, delete and add new files.

Article
From COVID-19 to Hurricane Season: Disaster Preparedness for Small Business
By Chad Brooks | August 03, 2023

If you have a strong plan in place, it'll take more than a natural disaster like COVID-19 to sink your company.

Article
How to Manage File System ACLs With PowerShell
By Adam Bertram | August 03, 2023

Before you can change an ACL, you must get the current one. There are two ways to do this with PowerShell. Learn how to get the current ACL and modify it.

Article
Survey Says: The Importance of Survey Data in Marketing
By Danielle Fallon-O’Leary | July 31, 2023

Survey data can provide valuable insight into your customers and their needs. Here’s how to use this data to inform your marketing strategy.

Article
Business Accommodations for Customers/Clients with Hearing Impairments, Vision Impairments, or Other Disabilities
By Chad Brooks | July 31, 2023

An outline of ways and legalities of complying with ADA standards.

Co-working space
Article
The Pros and Cons of Co-Working
By Sean Peek | July 31, 2023

Learn what co-working is, its benefits and disadvantages, and how COVID-19 has changed the workplace environment.

Article
From Cubicle to Incorporated: The 6 Benefits of Forming an S Corporation
By Jamie Johnson | July 31, 2023

An S corporation helps you avoid double taxation and the self-employment tax. Learn the pros and cons of S corporations and other corporate structures.