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Latest: Advice, Tips and Resources

Remote team meeting on a laptop
Article
How to Transition to Long-Term Work From Home
By Kiely Kuligowski | November 06, 2023

Working from home requires preparation and a new approach. Learn how to transition to remote work if you're working for a company or starting your own business.

Article
Trademark Basics: How to Submit a Trademark
By Max Freedman | November 06, 2023

Submitting a trademark is a way to protect your intellectual property. Learn how to submit a trademark properly, how it differs from a copyright, and more.

Article
Top 10 Cloud Storage Services for Business
By Sean Peek | November 06, 2023

Cloud storage services offer affordable and flexible ways to store company data. Be mindful of the security concerns that come along with the technology.

Article
Tips for Setting Better Business Goals
By Simone Johnson | November 06, 2023

Learn how to create better business goals that can help guide your company.

Article
Time to Expand? Tips for Opening Another Location
By Max Freedman | November 06, 2023

Learn how to know when it's time to expand your business, and find out what you should do to begin the process.

Article
Tips to Motivate Your Employees
By Jennifer Post | November 06, 2023

Learn how to avoid employee turnover and burnout by inspiring your employees to make their goals while improving company culture.

Article
Ticket Management Best Practices: How to Effectively Manage Your Tickets
By Nicole Fallon | November 06, 2023

Learn how to manage your help desk tickets effectively with these ticket management system best practices.

rude manager yelling at an employee
Article
Who Are You Hiring? The Shocking Cost of Resume Fraud
By Skye Schooley | November 06, 2023

Find out what resume fraud is, how it may impact your small business, and how to spot it.

Article
The Psychology of Choice: How Your Business Can Leverage Customer Decision-Making
By Jamie Johnson | November 06, 2023

The psychology of choice means the more options we have, the less likely we are to make a decision. Learn how to use this to your business's advantage.

Article
Business Domain Names: Everything You Need to Know
By Max Freedman | November 06, 2023

Choosing the right domain name for your business significantly impacts your branding efforts. Here's how to choose the one for your business.

Article
The Game of Pricing: How the Number 9 Affects Purchase Behavior
By Jennifer Dublino | November 06, 2023

Charm prices end in the number nine. Learn about charm vs. prestige pricing and how your ideal customer should dictate your pricing strategy.

Article
Times Are Changing: The Future of Performance Management Trends
By Skye Schooley | November 06, 2023

Learn about the direction performance management is heading and how the most effective trends can help manage your team.

Article
The Cold Weather Effect: Raising Profits When Temperatures Drop
By Jennifer Post | November 06, 2023

The cold weather effect is a retail phenomenon of increased profits during cold weather. Learn how to weatherproof your business to reap the benefits.

Businesswoman looking at a line chart on a computer screen
Article
In the Can: 5 Types of Presentations Every CEO Needs to Have
By Julie Thompson | November 06, 2023

CEOs must be able to speak for their companies at crucial junctions. Learn how to prepare an investor pitch, board meeting update, vision pitch and more.

Businesswoman presenting in a meeting
Article
7 Things Entrepreneurs Should Know About Sales and Marketing Today
By Jamie Johnson | November 06, 2023

Successful entrepreneurs have adjusted marketing and sales mindsets to incorporate digital tools and analytics. Learn today's marketing and sales trends.

Article
Text Message Marketing: The Ultimate Mobile Engagement Tool
By Skye Schooley | November 06, 2023

Discover how text message marketing helps drive customer engagement and increases purchasing, plus tips on which SMS services to use.

Article
Text Message Marketing: Annoying, Brilliant or Both?
By Mark Fairlie | November 06, 2023

Forget WhatsApp or Facebook Messenger. The way to reach more Americans on their cell phones is by the humble SMS text message.

Article
7 Ways to Use Text Messaging for Customer Service
By David Gargaro | November 06, 2023

Businesses use texting to support customer service strategies and boost customer satisfaction. Learn seven ways to use text messages for customer service.

Article
The Process for Terminating Employee Benefits
By Miranda Fraraccio | November 06, 2023

When an employee exits your company, their benefits must be terminated accurately. Here's how to end your ex-employee's benefits.

Article
Why You Need a SWOT Analysis for Your Business
By Kiely Kuligowski | November 06, 2023

SWOT ― which stands for “strengths, weaknesses, opportunities and threats” ― is a type of analysis that helps you develop your business strategy.

Article
Is a Subscription Website Right for Your Business?
By Jared Atchison | November 06, 2023

Subscription websites foster recurring revenue and deliver content to your customers. Learn the primary components and benefits of subscription websites.

Article
Are Stock Photos Still Worth Using in 2023?
By Chad Brooks | November 06, 2023

The stock images companies use are often not very good. Take advantage of alternatives to help your content perform better.

Article
The Benefits Stay Interviews Can Bring Your Company
By Patrick Proctor | November 06, 2023

Learn how to conduct a stay interview, see sample questions and find out the benefits.

Article
Better Together: Making Magic Between Big Companies and Startups
By Alex Goryachev | November 06, 2023

Startups and enterprises can complement each other by collaborating. Learn how large and small players can overcome issues and work together.

Business owner working on a laptop
Article
Starting a Business From Home: The Ultimate Checklist
By Julie Thompson | November 06, 2023

Starting a business requires an organized approach to administrative, legal and practical tasks. Follow this checklist to start a business from home.

person ordering at a coffee shop
Article
Drip, Drip, Drip: Lessons From the Starbucks Union Movement
By Sean Peek | November 06, 2023

Here's what business owners can learn from the growth of the unionization effort among Starbucks workers.

Article
Speed of Technology: The Business Cost of Keeping Your Software Updated
By Mark Fairlie | November 06, 2023

Companies must consider the cost of software upgrades. Not keeping up can hit your bottom line, hinder productivity and make a business less competitive.

Article
Social Media Stars: How Much Do They Really Make?
By Jennifer Dublino | November 06, 2023

Social media influencers are in demand, with brands seeking more sponsored content. Learn how much social media stars earn and how they make their money.

Businesswoman walking through an airport
Article
International Business Etiquette From Around the World
By Sean Peek | November 06, 2023

Business has gone increasingly global throughout the past several decades. Understanding international business etiquette is key to your worldwide success.

Article
Why Your Construction Company Needs Smart Helmets
By Sean Peek | November 06, 2023

With built-in technology such as tracking tools, sensors and more, smart helmets can improve your construction team's safety, productivity and efficiency.